Oplan Tubig is a collaborative media blitz project initiated by MMDA, NWRB and MWSS with the two concessionaires, as voices of authority in instilling the value of wise use of water.
The Omnibus video campaign has three (3) segments :
(1) Makibalita (Educate) by MWSS Administrator Emmanuel Salamat calls for the unity and mindfulness regarding the issue, thus the need to provide correct information and influence on opinion/belief. It also aims to educate the resident of Metro Manila, Rizal and Cavite on the true value of water;
(2) Maghanda (Equip) by MMDA Chairman Danilo Lim is a call to action by engaging empowering tips on responsible use of water. The MMDA as the campaign enabler and force multiplier will bridge the water entities with the LGUs and NGAs and carry the campaign in social media, cinemas and on ground; and
(3) Magkaisa (Enjoin) by NWRB Executive Director Sevillo David calls for cooperation between stakeholders.
MWSS encourages everyone to visit Oplan Tubig’s official Facebook Page https://www.facebook.com/oplantubig/ and share the message to as many people as possible.